What makes a great mobile website experience?
For your tech savvy customers and clients on the go, having a mobile version of your website designed for the quick look and small screen could be the difference between being noticed and being overlooked. While we recommend responsive websites, if a website redesign is out of your budget, you should at least have a mobile version of your website (m.yoursite.com).Everyone has a smart phone and as technology improves, smart phones have replaced the YellowPages and mobile GPS. This begs the question, what makes a great mobile website experience?
Redirecting to the Mobile Website
Nothing is worse for a mobile user than trying to visit a regular sized website on a smart phone. Unless your website is responsive, customers or clients who reach your regular page URL on a mobile browser need to be immediately redirected to a mobile version. What makes a great mobile website experience is accessing the mobile site and getting the information you need in an optimized format that is both relevant and easy to see and use.
A Great Mobile Home Page
Your mobile website should be more than just a small version of your regular website. It should be designed to attract the attention of the mobile user and provide them with quick solutions to their immediate needs. This means information like your contact information, phone number, address and other pertinent information should be up front and a click away. Features like: call us, maps, find a store or coupons should be easy to find. Push button links should be displayed large enough to push on a smart phone. Besides having the right information on your front page, it should load quickly, be easy to access and look appealing.